About Us

From the very beginning we had an oddly inappropriate name. That's because we never intended becoming a company. We needed bike parts that we couldn't find in South Africa so we imported them, started selling them and a company happened. We forgot to choose a cool name for 19 years. Don't laugh, it happens!

Enter the ninja! International Trade has become Custom Bikes. We finally have a funky new look now that hopefully conveys how serious we are about bike parts. More importantly we have moved onto a new and exciting digital platform that, for the first time, showcases everything we offer and we invite you in for a good sniff around.  

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